Marketing Coordinator

About Turnbull & Asser

Founded in 1885, Turnbull & Asser is the definitive British shirtmaker. Creating luxurious shirts and ties in its own English workrooms, the heritage brand employs traditional skills and talented craftspeople. Holder of a Royal Warrant for its shirts, Turnbull & Asser makes clothing for individuals who appreciate subtle creativity and uncompromising craftsmanship.

Renowned as the leading gentleman’s shirtmaker, when HRH The Prince of Wales was granted the power of bestowing Royal Warrants in 1980, his first issue was to Turnbull & Asser. Today, it has three stores – including the heralded Jermyn Street flagship – a shirt and tie factory in England, a bespoke department in Bury Street and a store in New York. Priding itself on its made-in-England mantra, the name Turnbull & Asser stands for unrivalled quality, craftsmanship and expertise.

Key responsibilities include:

Reporting to Marketing Manager, you will work closely with the wider e-com & marketing team and retail team to support the daily operation of marketing activities.

Marketing Calendar and Content Planning 

• Supporting Marketing Manager and Senior Marketing Executive in implementing a wider marketing strategy.
• Day-to-day support in executing 360 marketing plans including media executions, asset production and post-campaign analysis.
• Archive Asset Management is key to the success of this position. As a gatekeeper of the video and visual library for the business and working closely with colleagues you will play a leading role in mapping/planning content, the uploading process and tagging to ensure the success of the archive.
• Assist Senior Marketing Executive to create digital assets & copy and scheduling social posts via social management tools (i.e. Later). 

PR & Partnership

• Responding to press and influencer requests (including samples, imagery, and product information) 
• Support Marketing Manager to establish and manage partner relationships such as Walpole and Bond licencing company etc.

Reporting

• Support wider Marketing team for weekly, monthly, and annual reporting on email, digital and CRM performance.
• Monitor and evaluate the brand and portfolio performance, trends, and competitive landscape to strengthen the strategy and identify new opportunities.
• Maintaining competitor tracking records (including branding, promotions, Point of Sale, and advertising etc.).

Others

• Marketing collaterals and sample stock management
• General administrative tasks to support the wider marketing and E-Com team (e.g., weekly team meeting recap, marketing presentation to senior management and stores). 
• Utilising the comms plans and working alongside the wider E-Com & Marketing team, to support all campaign shoots. 
• Assist Marketing Manager to organize PR, Customer and partnership events.

Skill & Experience

The ideal candidate will possess the following characteristics:

• Marketing or PR degree would be beneficial but not essential. 

• 2 years of experience in or a passion for the luxury market and menswear would be advantageous.
• Willingness to learn, get stuck in and upskill where needed.
• Excellent verbal and written communication skills.
• Excellent interpersonal skills with the ability to develop strong working relationships with internal and external stakeholders.
• A positive and proactive approach to problem-solving and good time management is essential. Organisation skills are key to this role.
• Self-motivated with the ability to work on own initiative and as part of a team to achieve commercial objectives.
• A passion for marketing, content, brand, and customer engagement.

Location: London, United Kingdom

Please send your CV to: yuliya.stalynska@turnbullandasser.co.uk