Dressing Bond Through The Decades
For generations, James Bond has represented an unmistakable vision of British style around the world. Across more than six decades on screen, his wardrobe has become a distinctive part of the character, shaped by an understanding of how a gentleman should dress, where tradition is expressed through confidence, restraint and attention to the smallest details. Nowhere is this more apparent than in black tie, a dress code that has accompanied Bond through grand hotels, candlelit dining rooms and casinos after dark.
Turnbull & Asser’s place in the world of James Bond began with Dr. No in 1962 and has continued across more than six decades on screen. The House has dressed 007 in Dr. No, Tomorrow Never Dies, The World Is Not Enough, Die Another Day and Casino Royale, creating shirts, ties and evening accessories that have become part of Bond’s sartorial identity across different actors and eras.
As Bond moved through the decades, Turnbull & Asser remained part of his cinematic wardrobe. In 1997, the house worked with Tomorrow Never Dies costume designer to co-design the distinctive ‘icon’ tie worn by Bond in Tomorrow Never Dies, with the relationship continuing through The World Is Not Enough and Die Another Day.
Today, the James Bond collection brings together thirteen pieces drawn from ten outfits across five films, while the Turnbull & Asser archive suggests that further pieces have appeared throughout the franchise. Across actors and eras, the relationship remains rooted in British style, exceptional shirtmaking and an enduring appreciation for dressing precisely for the occasion.
And then, in 2006, the cards were dealt again.
Casino Royale
Released in 2006, Casino Royale introduced Bond as a younger, harder and not yet entirely polished secret agent, following 007 at the beginning of his career as he earns his status, makes mistakes and gradually becomes the character audiences had known for decades.
Twenty years on, it remains a defining chapter in the Bond canon and a particularly significant one in Turnbull & Asser’s own relationship with 007. The film draws Bond into the world of Le Chiffre, a financier of international terrorism who stakes everything on a high-stakes game of Texas Hold’em at Casino Royale in Montenegro. When Bond takes his place opposite Le Chiffre at the table, there is no uncertainty about how one dresses for the occasion.
Black tie becomes part of the theatre of the game, in a room where appearance, manners and composure reveal almost as much as the cards themselves. Sitting opposite one another, Bond and Le Chiffre present a study in contrasts, the interplay of black and white suggesting the more complicated duality between the two men.
Turnbull & Asser found itself in the unusual position of dressing both sides of the table: Bond in a white dress shirt, white braces and black bow tie, and Le Chiffre in a black dress shirt and black braces, their contrast playing out as much in what they wear as in the game unfolding between them.
In a film where so much depends upon reading the man opposite, clothing becomes part of the bluff, and while hero and villain may be playing very different hands, both understand the authority of a beautifully made shirt.
As the twentieth anniversary of Casino Royale approaches, Turnbull & Asser returns to this defining chapter of its cinematic history, not simply to revisit what was worn on screen, but to consider Bond’s evening wardrobe anew.
An Evening Tradition, Reimagined
For Turnbull & Asser, the twentieth anniversary of Casino Royale is an opportunity to celebrate an enduring connection with one of Britain’s great style icons. A new, complete collection imagines Bond at the table today, bringing together two ideas that have long defined both 007 and Turnbull & Asser: a deep respect for tradition and the confidence to carry it forward.
For the house, however, tradition has never meant standing still. The reimagined Bond tuxedo is presented in Midnight Blue, a subtle departure from the familiar language of black tie that preserves its elegance and formality while introducing greater depth, richness and character through colour. It is a shade deeply connected to Turnbull & Asser’s identity, capturing an instinct for keeping the best of British tradition firmly in view while allowing it to evolve.
Comprising ten pieces designed to dress Bond from head to toe, the collection is rich with symbols and subtle references to the world of 007. Details draw directly from Casino Royale: playing cards recall the game at the centre of the film, including Bond’s winning poker hand, concealed within the design of a pocket square and revealed through the fold. Elsewhere, the crown carries a discreet reference to royalty, while the laurel, an ancient emblem of victory and achievement, speaks to the pursuit of triumph. Together, these symbols form a visual language that echoes the tension between chance and control, risk and composure at the heart of the film.
The complete evening wardrobe brings together a Midnight Blue dinner jacket and trousers with a dress shirt, bow tie, cummerbund, braces and socks, accompanied by three pocket squares, each carrying its own subtle references to the world of Casino Royale. Together, the ten pieces reimagine the unmistakable elegance of Bond at the Casino Royale table for today.
Discover the Casino Royale Collection at the link below and revisit Casino Royale on Prime Video.
DISCOVER THE COLLECTION


